This is an all-in-one content marketing campaign designed to help you promote importance of, and relationship between, your posture and your health. The social media, in conjunction with pre-built lead collection pages, are designed to help you collect new email leads of people signing up to your resources. The client leaflets and pre-written email are designed to help you nurture and build trust with new as well as existing clients and prospects. The blog post, PowerPoint presentation, posters and promotional material are designed to help you promote an 'open clinic event' aimed at converting these prospects into paying clients. It's an all-in-one marketing AND sales strategy. We provide the content and the technology to allow you to implement the full monthly campaign in less than 20 minutes. Click the button below to learn more.
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Login, or register a free account below, to download 5 stunning social media images and 2 patient leaflets (no subscription required). You can also see a detailed list of the customer resources that come with the campaign.
This content package includes a range of helpful marketing resources including a pre-written blog post, nurture email, social media, an email lead collection page and a series of patient resources which double up as lead... Read More
Rebrandable client resources on the role and importance of posture for a whole range of health and wellbeing reasons. It includes 20 pieces of content including a customer newsletter, two infographics, seven advice leaflets on... Read More
In order for an effective manual therapy treatment programme to be chosen and instigated there has to be accurate clinical assessment of the patient’s condition or injury. This article discusses how the spine functions according... Read More
This is the thirteenth and final article from our Manual Therapy Student Handbook (see the ‘Contents panel’ for further details) and it describes how to assess and treat common complaints involving the thoracic spine. As well as listing a comprehensive assessment procedure, the treatments are described in full and have accompanying videos, which provides a great practical resource for the clinician.
This is the twelfth article from our Manual Therapy Student Handbook (see the ‘Contents panel’ for further details) and it describes how to assess and treat common complaints involving the lumbar spine. As well as listing a comprehensive assessment procedure, the treatments are described in full and have accompanying videos, which provides a great practical resource for the clinician.
This is the eleventh article from our Manual Therapy Student Handbook (see the ‘Contents panel’ for further details) and it describes how to assess and treat common complaints involving the cervical spine. As well as listing a comprehensive assessment procedure, the treatments are described in full and have accompanying videos, which provides a great practical resource for the clinician.
This patient information leaflet covers exercises and advice for stretching the neck and shoulders and trunk. The leaflet includes a short overview, along with specific strengthening and stretching exercises and repetition guidelines (which can be changed by practitioners where appropriate). Each exercise includes an image and description.
The double sided A4 (prints as a 4pp folded A5) full colour leaflet in PDF format is designed to be printed out and handed to your clients and can also be used on your website as part of a "call to action" document download (for more information read our article "Physical therapy website design: 10 homepage essentials for getting new clients"). You can purchase the leaflet individually, as part of the patient information section or as part of a full site subscription. To see a sample of the leaflet please click on the image icon in the media contents box.
Our Co-Kinetic patient advice leaflets are written and reviewed by a multi-disciplinary team of medical and fitness professionals. Every leaflet is peer-reviewed at the very minimum by a professional in each of the following disciplines: physical therapy, manual therapy and exercise/fitness. Where appropriate we may also ask a recognised national charity to review and approve the content.
Lumbar discectomies for radicular symptoms are quite prevalent in the United States. Despite this, one out of every four individuals undergoing these procedures continues to have persistent pain and disability (1,2). A recent article published in Spine may change the way we approach pre-operative education and may improve post-op costs.
In this article, the team at the Nxt Gen Institute of Physical Therapy guide you through improving your management of a range of symptoms that improve with therapy aimed at the thoracic spine.
Recently, many in the manual therapy community have been questioning the mechanisms of how spinal manipulation works. While some hold onto the belief that spinal manipulation has more of a biomechanical and structural influence, others believe the effects to be neurophysiological. In a 2011 study published in the journal Spine, Fritz et al. concluded that the mechanisms are likely multifactorial. These researchers reported measuring a decrease in global and terminal stiffness and improved recruitment of the lumbar multifidus following a lumbar manipulation (1). A more recent randomised controlled trial published in Physical Therapy assessed and compared the immediate effects of regional and non-regional spinal manipulation in patients with chronic low back pain (2). This study was necessary to determine if we need to segmentally target vertebrae to get the positive effects that others have found. Let’s take a closer look at what they did and what they discovered.
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Unfortunately your current subscription does not include access to the new Co-Kinetic Business Growth and Marketing section. This is either because you have an old legacy Full Site subscription which requires an upgrade or you have another subscription which doesn't include access to the Business Growth element of the site.
This new part of the Co-Kinetic platform is designed to:
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