Twenty one years ago I abandoned my life as a physiotherapist to publish an educational journal for medical professionals working in the treatment and rehabilitation of musculoskeletal injury. The first issue went out during The All England Tennis Championships (Wimbledon). As a once relatively committed player, it seemed fitting. And was the sole reason why Steffi Graf graced my first ever cover. Twenty years on, much has changed, but in ways very little has changed. The ethos of the journal, was and always has been to save you time. If you're interested in the business journey Co-Kinetic and I have taken, and the lessons I've learnt in the process, then keep reading....
A quick reference list of leaflets, newsletters and exercise sheets that you can rebrand, sorted in alphabetical order.
Do you know what content marketing is? Maybe you do, but, according to our survey results, the chances are you aren’t doing it. You should, though, because this is the side of marketing that lets... Read More
I can't remember what I've added or changed from one day to the next, which means it's totally impossible for you to know, let alone remember. So this article logs all content updates (including new... Read More
Welcome to the most awesome subscription that any physical or manual therapists could hope for :-) This piece of content will show you how to get the most out of it, with direct links to supporting documents.
Watch this short 5 minute video to show you how to get started with (and get the most out of) your Co-Kinetic Physical Therapy subscription.
Watch this short 5 minute video to show you how to get started with (and get the most out of) your Co-Kinetic Massage Therapy subscription.
This is a short article with videos that helps you get started with your Done For You Social Media subscription. If you have a Full Site subscription, there is a different Getting Started article which you can find here.
The latest infographic that we created for the Mastering Chronic Pain Content Marketing Campaign for Therapists. Check it out in full here - OPEN ACCESS.
The latest infographic that we created for the Healthier Workplaces Content Marketing Campaign for Therapists. Check it out in full here - OPEN ACCESS.
This help post explains how to use the branding upgrade feature to add your brand and contact details to our brandable content. For more information about this feature, click here. Or to learn how to set up your details if you have already purchased the upgrade, continue on with this article.
One of the best ways of bringing in new paying customers, is to offer ‘try before you buy’ or ‘conversion’ events. These could involve anything from a free consultation, assessment, open day, treatment or education event. Your imagination is your only limit. There are SO many advantages to these ‘open’ events, it’s hard to imagine why anyone wouldn’t embrace them, but some people are vehemently opposed to them because they feel it devalues their expertise. In this article, I’m review some of the biggest advantages and leave it to you to decide whether they can work for you. This article is fully OPEN ACCESS.
The latest infographic that we created for the Headache Strategies Content Marketing Campaign for Therapists. Check it out in full here - OPEN ACCESS.
Check out the stunning infographic that we created for the Golf Injury Content Marketing Campaign for Therapists. It's OPEN ACCESS.
Ethically retaining more customers can have a major impact on not only your business, but your effectiveness as a therapist. This article explains why it's so key both personally and professionally. Check it out in full here - OPEN ACCESS.
The Co-Kinetic Marketing System: is a package of content and technology, built on a proven marketing strategy, which is specifically designed to help physical therapists attract more clients, and grow their businesses. It is a bit like a fajita kit with all the ingredients, cooking utensils and the oven included too! The Blueprint: has been put together to support subscribers using the Co-Kinetic Marketing System. However, it also outlines a proven marketing strategy that can be used by anyone to win new clients, and it explains in practical terms how to implement this strategy, step-by- step. It's available as an OPEN ACCESS article and interactive resource.
Being able to create simple web forms is an extremely useful skill to have, especially when you want to collect sign ups to an event you're running, such as a "conversion" event based off a marketing campaign. This article includes a bunch of ideas on how you can do this simply and easily.
The latest infographic that we created for the "Power of Massage" Content Marketing Campaign for Therapists. Check it out in full here - OPEN ACCESS.
We had some fun with our latest issue of the Co-Kinetic Journal - July 2018 [OPEN ACCESS].
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Unfortunately your current subscription does not include access to the new Co-Kinetic Business Growth and Marketing section. This is either because you have an old legacy Full Site subscription which requires an upgrade or you have another subscription which doesn't include access to the Business Growth element of the site.
This new part of the Co-Kinetic platform is designed to:
To access this new section, we need you to upgrade to add the Business Growth subscription to your account. (more details here).
Don't worry, it's RISK FREE. If you don't wish your subscription to continue after this time, simply cancel your Business Growth subscription before the trial expires and your original content subscription will continue as before.
