September is International Pain Awareness Month which makes it the perfect time to use our all-in-one content marketing campaign designed to help you to nurture relationships with, and capture the attention of, people suffering from chronic pain. The social media, in conjunction with pre-built lead collection pages, are designed to help you collect new email leads of people with chronic pain issues. The client leaflets and pre-written email are designed to help you nurture and build trust with these new leads, as well as existing clients and prospects. The blog post is designed to help you optimise your website and be found by people searching for chronic pain-related content (boost your SEO). The PowerPoint presentation, posters and promotional material are designed to help you promote an 'open clinic event' aimed at converting these prospects into paying clients. It's an all-in-one marketing AND sales strategy. We provide the content and the technology to allow you to implement the full monthly campaign in less than 20 minutes. Click here to learn more.
Login, or register a free account below, to download a handful of the social media images and patient leaflets (no subscription required). You can also watch a video talking you through the campaign in more detail.
September is International Pain Awareness Month, which makes it a great time to share these 9 rebrandable client information resources exploring ways of managing chronic pain on your social networks, in local discussion forums and... Read More
September is International Pain Awareness Month which makes it a great time to run this social media awareness campaign with associated patient resources. This campaign consistes of more than 40 social media posts (images, infographics,... Read More
September is International Pain Awareness Month which creates the ideal opportunity to add some relevant, eye-catching artwork to your clinic walls or treatment areas. You can also add your branding and contact details to all... Read More
Many people, if not most, think of yoga as being useful for developing flexibility or perhaps for rehab, and know that it has ‘some sort of mindfulness’ aspect. This article sets straight some of the misconceptions about yoga as well as describing the Eight Limbs of yoga, the concepts of which can inform a complete way of ‘being’. Combined with an emphasis on how these ideas are relevant to pain, this article will enable you to encourage your patients to manage their pain holistically – both physically and emotionally – as well as being of benefit in your own life. This article has been extracted from the authors’ book Pain Science – Yoga – Life. Login or register a free account below to access the contents, key points and discussion questions that accompany the article.
Many competitive and professional athletes live with some form of chronic or persistent pain that is not caused by tissue damage. This article will allow you to distinguish between ‘pain’ and ‘injury’ and to treat pain in the athlete in a holistic manner using physical therapy as well as a biopsychosocial approach, a positive unified message across the interdisciplinary team, informed and shared decision-making that empowers the athlete. Login or register a free account below to access the contents, key points and discussion questions that accompany the article.
These days it is understood that for most chronic pain, ongoing nociceptive triggers are rare. Instead, therapists have to treat a much more complex mix of central sensitisation, anxiety and fear of pain. This involves having a thorough knowledge of pain neuroscience as well as biopsychosocially-driven pain management strategies. This article will allow you to start by understanding your patient before educating them to understand their pain and then to deliver a graded cognition-targeted exercise therapy plan to free your patient from their fear and limitations of chronic pain. Login or register a free account below to access the contents, key points and discussion questions that accompany the article.
A specially-designed (editable) web form with a "Mastering Chronic Pain" theme, which you can customise to take free sign-ups to any kind of event or offer, provide a free download, or use to sell a one-off product or an ongoing subscription such as a membership package for example, to your clinic, a private Facebook group, a premium area on your website, or to give access to an online course or class.
Full site subscribers have access to ALL the themed pages under this section of content as part of their subscription. Alternatively, if you don't have a Full Site subscription, you can buy access to individual themed sign-up pages for example for hosting a specific event or selling a specific product or subscription. There is a small monthly ongoing hosting charge while the page remains live, but this can be easily cancelled as soon as you are finished using the page.
You can edit the text on most areas on the page as well as choose from five different Calls to Action (CTAs): 1. Sign Up (collects email and phone number sign ups) 2. Call Now (rings a telephone number you designate) 3. Book Now (redirects to a booking URL of your choice) - you can also use this CTA to offer free downloads 4. Buy Now (make a single one-off purchase) 5. Subscribe Now (sign up to a fixed term or ongoing subscription)
The title of the form describes the theme of the images on the page but there are also blank templates available which you can use to build a page to suit your own unique theme, event, offer, product or membership.
Login or register free below to watch the video showing what you can do to grow your business, using these pages.
A pre-written, off-the-shelf, ready-to-deliver Powerpoint presentation (fully-editable), designed to be delivered to patients and clients either online or face-to-face. We produce these education sessions as part of a 'conversion' event designed to move new prospects and email leads into paying clients. You can also use the Co-Kinetic system to charge viewers to watch your presentation or offer a purchasable upsell on the webinar delivery page that could also include a membership offering. Register a free account or login in for more details on how to set this up.
Can we treat all pain the same or does pain mean different things to different people? If so why, and what does that mean to us as manual therapists? This article will help you to gain an understanding of where an individual's pain may be originating from, and then explore how you can adapt your treatment approach in order to have the greatest effect. Register below to read the key points for this article
This leaflet outlines the many benefits of exercise for lower back pain and has been written specifically for patients. You can purchase it individually using the Purchase button below, or as part of any of the main Co-Kinetic subscriptions.
A specially-designed (editable) web form with a "Shoulder Pain" theme, which you can customise to take free sign-ups to any kind of event or offer, provide a free download, or use to sell a one-off product or an ongoing subscription such as a membership package for example, to your clinic, a private Facebook group, a premium area on your website, or to give access to an online course or class.
A specially-designed (editable) web form with a "Neck and Back Pain" theme, which you can customise to take free sign-ups to any kind of event or offer, provide a free download, or use to sell a one-off product or an ongoing subscription such as a membership package for example, to your clinic, a private Facebook group, a premium area on your website, or to give access to an online course or class.
We are all experts in how our own body feels but how does this come about and what happens to this when we're in pain? As a clinician you use specific assessment techniques to understand and validate your patient's pain experience. Are these always appropriate or subtle enough?
This article introduces three bedside tests that explore bodily perception: left/right judgement tasks, two-point discrimination, and localisation of touch. These tests help to identify those patients at risk of their pain persisting and where rehabilitation may be failing. Having a better understanding of what helps construct our body perception and how this can change in pain, helps guide the rehabilitation process. This article includes a certificated elearning assessment, videos and a powerpoint presentation.
Communication about a patient’s pain experience is a fundamental component of rehabilitation, but often requires the use of metaphoric expressions. However, whilst the meaning of some metaphors is clear, for others it can be obscure. This article will allow the reader to understand the influence that metaphors have on rehabilitation and how they can be used for pain reconceptualisation and behavioural change. It will also allow the development of strategies that enable better communication. There is also an audio recording of this article.
Our regular research review summarises research looking into the effectiveness of dry needling for myofascial pain.
Our regular research reviewer, physical therapist Joseph Brence, reviews research looking into complex regional pain syndrome.
Our regular research reviewer, physical therapist Joseph Brence, reviews research looking into chronic widespread pain.
Our brains are constantly being remodelled in response to our movement and pain experiences. This article seeks to highlight the neural mechanisms involved in this neuroplastic remodelling, as these processes are vital for therapists to understand. We will look at how we can start to target the cortical representations of the physical parts of the body within our cerebral cortex and the research, science and techniques behind the process.
Pain is a complex phenomenon and cannot be attributed to the physical damage of tissues alone. Other factors such as the psychological and social aspects can all contribute to a person’s experience of pain. Everyone who participates in sport will experience pain from injury at some time and will search for effective pain relief with minimal side-effects. Music is all around us and has many benefits, including relieving pain. However, most people do not associate music with lessening pain and have probably been neglecting its great potential to benefit them. In this article, we explain the research evidence for the influence of music on pain and how it might work as a pain killer. We compare it to medication and discuss the advantages that music possesses since it is acceptable across cultures and increasingly accessible to us. Then, practical ways in which we might use music, both as patients and therapists, are discussed.
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Unfortunately your current subscription does not include access to the new Co-Kinetic Business Growth and Marketing section. This is either because you have an old legacy Full Site subscription which requires an upgrade or you have another subscription which doesn't include access to the Business Growth element of the site.
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