This article details four key marketing cornerstones that are fundamental to building a healthy business. It explains why each aspect is important, as well as how you can bring them to life in practical terms. It doesn’t matter if you’re not yet treating patients, in fact you can benefit particularly by following this advice, but equally if you are already treating patients, or even running an established clinic, the cornerstones remain the same, just their order of priority will change (which I’ve also detailed). I’ve tried to answer the marketing questions I’m most frequently asked by people at all stages of business. As with all my articles, it is packed with practical advice and links to outside resources which will help you to implement the advice, particularly if you are easily intimidated by technology. Register below for open access to the full article.
This business growth marketing kit is designed to help you run a promotional campaign to encourage new bookings, based around the theme of Valentine's Day. It utilises the strapline "A Gift For the Body, From... Read More
Twenty eight pieces of social media (text and images) along with assorted resources on the topic of preventing skiing and snowboarding injuries. It includes a newsletter entitled 6 Strategies for Avoiding Injury on the Slopes... Read More
Approximately 25 pieces of social media (text and images) along with assorted resources on the topic of cycling injuries. It includes a set of 8 patient information leaflets resources packed with tips on avoiding common... Read More
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