If you’ve been following along with this series, then this is the article you’ve probably been waiting for. This is where we give you the numbers behind our Open Clinic event, show you just how effectively events like this can help to build your business, offer you some ideas of lessons we continue to learn every time we run these events, and, most importantly, where to start when it comes to organising your own Open Clinic event.
There are four articles that precede this one, which take you through the full planning, organisation and marketing of your event, you can find links to those articles in the Related Content box at the end of the article.
Register below for open access to the full article.
This article is the fourth in our series on how to run your own Open Clinic event. Most people attend these events because they want to try something out for free. However, the point of... Read More
This is the third part in a series of articles leading you step-by-step through how to run your own Open Clinic event and discusses a great strategy to use when you are paying for marketing... Read More
Running an Open Clinic event can bring in many new clients if you get your marketing right. This article shares with you some of the most effective ways of doing this for free. Register below... Read More
Most therapy businesses are constantly looking for new or innovative ways to promote their business, and running an Open Clinic event is an AMAZING way to do it. These kind of events can come in all sorts of shapes and size; it could be just you, opening the doors to your home practice, inviting clients to a free talk, all the way up to collaborating with other practitioners in your area, making it a real Health & Wellness event, reaching as many new clients as possible. Typically it allows potential clients to visit your premises, try out some taster sessions, meet the practitioners and access some exclusive offers. In this series of articles, I’ll talk you through the 6 Step Blueprint for creating a successful Open Clinic event. Register below for open access to the full article.
One of the best ways of bringing in new paying customers, is to offer ‘try before you buy’ or ‘conversion’ events. These could involve anything from a free consultation, assessment, open day, treatment or education event. Your imagination is your only limit. There are SO many advantages to these ‘open’ events, it’s hard to imagine why anyone wouldn’t embrace them, but some people are vehemently opposed to them because they feel it devalues their expertise. In this article, I’m review some of the biggest advantages and leave it to you to decide whether they can work for you. This article is fully OPEN ACCESS.
The Co-Kinetic Marketing System: is a package of content and technology, built on a proven marketing strategy, which is specifically designed to help physical therapists attract more clients, and grow their businesses. It is a bit like a fajita kit with all the ingredients, cooking utensils and the oven included too! The Blueprint: has been put together to support subscribers using the Co-Kinetic Marketing System. However, it also outlines a proven marketing strategy that can be used by anyone to win new clients, and it explains in practical terms how to implement this strategy, step-by- step. It's available as an OPEN ACCESS article and interactive resource.
Here's how the team at Blizard Physiotherapy used the Don’t Run into Trouble Content Marketing campaign, included in the Co-Kinetic Marketing System, to generate £3,000 in sales, in just 6 hours of work. Discover step-by-step what they did, exactly how they did it, what they achieved and how they can double their sales next time. Just log in or enter your details below for full open access.
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