Social media. Some people love it, some people hate it and the rest of us tolerate it, mostly begrudgingly. If done badly, it can lead to a huge amount of wasted time, without any kind of return on that investment. That said, it also has many benefits and small businesses in particular can really benefit from a good social media page, you just need to make sure you're following a solid strategy.
In this article I’ll outline the strengths of having active social network pages but more importantly review what you can achieve for your business by having a good social media presence. I will look at the key objectives for healthcare-based businesses and explain what you should be prioritising and why. Lastly, I’ll answer some frequently asked questions such as which platforms should you be using, how many times a day should you be posting and whether or not you should you be spending time on more than one platform. We also cover some latest social media trends. Lots of practical advice....
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Many people, most of the time, move without thinking about what they are doing. The right muscles fire at the right time to prepare, support and execute the desired moment. Sometimes, though, perhaps in response... Read More
If you’ve been following along with this series, then this is the article you’ve probably been waiting for. This is where we give you the numbers behind our Open Clinic event, show you just how... Read More
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Check out this quarter's most newsworthy and discussed pieces of research among your peers, on the topic of physical therapy. Register free below or sign in with an existing account, to access this beautifully designed interactive infographic including hyperlinks to each piece of research and Altmetric profile (no subscription required). It also makes for an eye-catching piece of artwork for your clinic walls :)
There are many types of headache but the two that commonly occur with neck pain are tension-type headache and cervicogenic headache. This article will enable you to make a differential diagnosis and to treat your patient appropriately, as well as helping you to recognise the red flag signs for serious pathologies that require further investigation and referral to the appropriate professionals.
If missed or misdiagnosed, syndesmosis injuries are one of the most common causes of chronic ankle dysfunction and potential degenerative disease. Early and good diagnosis of the grade of injury (covered in Part 1) is crucial for good rehabilitation. With the right management, there is a high rate of return to any level of sport (including preinjury levels) after injury. This article gives you examples of rehabilitation protocols for the different grades of injury that you can amend to provide the best personalised care for your patient’s optimal return to their chosen activity.
Catch up on this quarter's essential massage therapy research. Our Massage Therapy Journal Watch brings you all the most important journal discoveries with our own unique Co-Kinetic take-home messages. This is one of our most popular sections of content aimed at saving you time and money not having to trawl the research journals!
Register (or sign in) below to read three of the best research stories in this quarter's roundup without needing a subscription.
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