Sportex Time-saving marketing resources for physical & manual therapists

Kath Thomas

Kathryn Thomas (BSc Physio, MPhil Sports Physiotherapy) is a physiotherapist with a Masters degree in Sports Physiotherapy from the Institute of Sports Science and University of Cape Town, South Africa. She graduated both her honours and Masters degrees Cum Laude, and with Deans awards. After graduating in 2000 Kathryn worked in sports practices focusing on musculoskeletal injuries and rehabilitation. She was contracted to work with the Dolphins Cricket team (county/provincial team) and The Sharks rugby teams (Super rugby). Kathryn has also worked and supervised physios at the annual Comrades Marathon and Amashova cycle races for many years. She has worked with elite athletes from different sporting disciplines such as hockey, athletics, swimming and tennis. She was a competitive athlete holding national and provincial colours for swimming, biathlon, athletics, and surf lifesaving, and has a passion for sports and exercise physiology. She has presented research at the annual American College of Sports Medicine congress in Baltimore, and at The South African Sports Medicine Association in 2000 and 2011. She is Co-Kinetic’s technical editor and has taken on responsibility for writing our new clinical review updates for practitioners.

Recent content

  • Swimming Injuries in Numbers [Infographic]

    The latest infographic that we created for the Mastering Chronic Pain Content Marketing Campaign for Therapists. Check it out in full here - OPEN ACCESS.

  • Swimming Injury Patient Information Resources

    Rebrandable client resources on the treatment and prevention of the most common swimming injuries. It includes a client newsletter, advice leaflets and exercise sheets on: Swimmer's Shoulder (and the Prevention of Swimmer's Shoulder); Neck Pain in Swimmers; Back Pain in Swimmers; Breaststroker's Knee; Muscle Cramp in Swimmers along with corresponding exercise handouts for each of those areas. There are also two cheat sheets, one looking at Common Injuries, Causes, Treatment and Prevention and the other on Stroke Technique and Injury. For more information about branding this content click here. You can download some free social media and a couple of patient leaflets by logging in or registering a free account below (no subscription required).

    These leaflets are included in all our monthly subscriptions or they can be purchased individually using the purchase button below.

  • Sink or Swim: A Content Marketing Campaign for Therapists [Premium/Full Site Subscription]

    This is an all-in-one content marketing campaign designed to help you to capture the attention of people who participate in regular swimming (be it for fitness or competition). The social media, in conjunction with pre-built lead collection pages, are designed to help you collect new email leads of people signing up to your resources. The client leaflets and pre-written email are designed to help you nurture and build trust with new as well as existing clients and prospects. The blog post, PowerPoint presentation, posters and promotional material are designed to help you promote an 'open clinic event' aimed at converting these prospects into paying clients. It's an all-in-one marketing AND sales strategy. We provide the content and the technology to allow you to implement the full monthly campaign in less than 20 minutes. Click the button below to learn more.

    Login, or register a free account below, to download a handful of the social media images and patient leaflets (no subscription required). You can also watch a video talking you through the campaign in more detail.

  • Mastering Chronic Pain: A Content Marketing Campaign for Therapists [Premium/Full Site Subscription]

    This is an all-in-one content marketing campaign designed to help you to capture the attention of people suffering from chronic pain. The social media, in conjunction with pre-built lead collection pages, are designed to help you collect new email leads of people signing up to your resources. The client leaflets and pre-written email are designed to help you nurture and build trust with new as well as existing clients and prospects. The blog post, PowerPoint presentation, posters and promotional material are designed to help you promote an 'open clinic event' aimed at converting these prospects into paying clients. It's an all-in-one marketing AND sales strategy. We provide the content and the technology to allow you to implement the full monthly campaign in less than 20 minutes. Click the button below to learn more.

    Login, or register a free account below, to download a handful of the social media images and patient leaflets (no subscription required). You can also watch a video talking you through the campaign in more detail.

  • Femoroacetabular Impingement Syndrome Part 1: Diagnosis and Morphology [Article]

    Femoroacetabular impingement (FAI) is not a new idea but hip arthroscopy has allowed identification and surgical treatment of a greater number of patients. This increase is also partly the result of the confusion use of terminology which has resulted in ‘morphology’ being mistaken for ‘pathology’. This article clearly describes the difference between these two states, with a clear definition for the pathological state of FAI syndrome (FAIS), as well as the battery of tests needed to exclude or include a diagnosis of FAIS. This allows you to be confident about deciding whether FAIS is the cause of your patient’s hip/groin pain or not, enabling them to potentially avoid unnecessary and invasive surgery. Additionally, the article explains how the cam morphology is thought to occur, allowing you to advise children and adolescents on their activity levels during the crucial ‘growth spurt’ stage and so reduce the risk of cam development. Register free below (or log in if you already have an account) and you can access the article key points and other related resources.

  • Chronic Pain Patient Information Resources

    Rebrandable client resources exploring ways of managing chronic pain. It includes a client newsletter, advice leaflets and infographics on: Understanding Chronic Pain; Skills to Cope with Chronic Pain; How Physical Therapy Can Help You if You Suffer from Chronic Pain; How Pain Affects Your Life (infographic); Relaxation for Chronic Pain (exercise handout); Building Activity into Your Everyday Life If You Suffer from Musculoskeletal Pain; Daily Activity Template and three brandable posters of the Pain Scale, Biopsychosocial Pain Model and the Cycle of Chronic Pain that you can print out for your clinic wall, or use in client consultations. For more information about branding this content click here. You can download some free social media and a couple of patient leaflets by logging in or registering a free account below (no subscription required).

    These leaflets are included in all our monthly subscriptions or they can be purchased individually using the purchase button below.

  • Chronic Pain in Numbers [Infographic]

    The latest infographic that we created for the Mastering Chronic Pain Content Marketing Campaign for Therapists. Check it out in full here - OPEN ACCESS.

  • Moving Medicine: New Resources for Health Practitioners [Article]

    The benefits of physical activity and maintaining a sensible weight for helping to prevent and reverse many health conditions are becoming increasingly better known and appreciated. But how do you broach the topic with a patient who doesn’t realise or perhaps doesn’t want to know that their lifestyle is damaging their health? How do you encourage lasting behavioural change? Physical and manual therapists are uniquely placed to begin these conversations and this article, in conjunction with the resources at Moving Medicine and Co-Kinetic, provides the tools and confidence to go about it in the most effective way in however much or little time you have available. In addition to doing the best for your patients, it might also enable you to broaden the services you offer and your client base.

  • Healthier Workplaces: A Content Marketing Campaign for Therapists [Premium/Full Site Subscription]

    This is an all-in-one content marketing campaign designed to help you to promote the importance of staying active in the workplace. The social media in conjunction with pre-built lead collection pages, is designed to help you build your email list using pre-prepared lead-generating social media. The client leaflets and pre-written email are designed to help you nurture and build trust with new as well as existing clients and prospects and the blog posts, PowerPoint presentation, posters and promotional material is designed to help you convert these prospects into paying clients. It's an all-in-one strategy. We provide the content and the technology to allow you to implement the full monthly campaign in less than 20 minutes. All you have to do is activate it. Click the button below to learn more.

    Login, or register a free account below, to download a handful of the social media images and patient leaflets (no subscription required). You can also watch a video talking you through the campaign in more detail.

  • Patient/Client Newsletter: Add Days to Your Life and Life to Your Days [Printable Newsletter]

    This newsletter has been written for patients/clients and outlines the various benefits of physical activity for health and how it can add both quality as well as time, to your patients' lives. Print it out and distribute it to your clients or download it and send it out by email. Purchase the branding upgrade (more info here) and you can add your contact details to the bottom of each page. You can purchase the newsletter individually using the Purchase button below, or it's included in all of the main Co-Kinetic subscriptions.