Tor began her professional life training as a physiotherapist at Addenbrookes Hospital, Cambridge, UK. She went on to complete a BSc in Sport & Exercise Science at the University of Birmingham whilst also achieving a WTA international tennis ranking.
After graduation she worked for a London marketing agency and then moved into medical journalism where her passion for publishing was born.
At 27 she established sportEX medicine, a quarterly journal for general practitioners focusing on sport and exercise medicine.
sportEX grew into an internationally known journal for all sports medicine practitioners, including physical and manual therapists; articles covered the practical application of evidenced-based research alongside professional development with expert contributors drawn from across the world of medicine and rehabilitation.
With a passion for technology as well as publishing and sport, Tor's leadership grew sportEX into the Co-Kinetic journal and website which included a more collaborative, royalty-based form of publishing as well as a wider content remit. As well as the quarterly magazine Co-Kinetic, offerings now include e-learning opportunities, breaking clinical research infographics, marketing kits for therapists, business growth tools, and a business discount club.
Tor's focus is providing resources to help practitioners and therapists develop their businesses and to work more efficiently and effectively, a topic that she speaks regularly on at global conferences.
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A ready-to-run Platinum Jubilee Gift Voucher campaign including a choice of voucher templates and a pre-built voucher purchase page, along with a Canva template poster (and/or an A4 printable poster within Co-Kinetic) and some ready-to-post social media to help you promote your campaign. You can also use this artwork as a social media ad to help you promote your campaign to a wider audience. Details on creating a targeted Facebook ad audience also included. In short, just about everything has been done for you!
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This series of leaflets includes an information sheet on ankle sprains, how it happens, what structures are involved and what can be done to rehabilitate this injury. It also includes 3 exercise handouts for various stages of ankle sprain rehabilitation.
Check out this quarter's most newsworthy and discussed pieces of research among your peers, on the topic of physical and manual therapy. Register free below or sign in with an existing account, to access this beautifully designed interactive infographic including hyperlinks to each piece of research and Altmetric profile (no subscription required). It also makes for an eye-catching piece of artwork for your clinic walls :)
Check out this quarter's most newsworthy and discussed pieces of research among your peers, on the topic of physical activity and diet. Register free below or sign in with an existing account, to access this beautifully designed interactive infographic including hyperlinks to each piece of research and Altmetric profile (no subscription required). It also makes for an eye-catching piece of artwork for your clinic walls :)
Let’s face it, we’ve been incredibly privileged as a generation that we haven’t had to deal with too much national or international threat to our livelihoods (unless of course you count the ongoing destruction of our environment). But let’s not beat about the bush, life is about to get much, much more expensive and running a business is going to get significantly harder, not just for months but potentially for years. Whether we like it or not, as business owners, we’re going to have to adapt. If we don’t, our businesses are going to die. And we need to take action quickly. One way or the other, a lot of businesses still won’t make it through. This article details some strategic decisions and actions that you can take now, to help your business make it through this latest financial challenge, that’s fast taking hold. The sooner you act, the better off both you and your business will be. Register (or sign in) below to read this article without needing a subscription.
This post explains why the co-operative nature of this new site is so fundamental and also what that means in practical terms in the way the site itself functions. If you're interested in business models, business philosophy and looking at things differently, have a read and even better share your thoughts and questions!
A ready-to-run Mother's Day Gift Voucher campaign including a choice of voucher templates and a pre-built voucher purchase page, along with a Canva template poster (and/or an A4 printable poster within Co-Kinetic) and some ready-to-post social media to help you promote your campaign. You can also use this artwork as a social media ad to help you promote your campaign to a wider audience. Details on creating a targeted Facebook ad audience also included.
A roundup of all the content published over the last year on Co-Kinetic, specifically designed to help you market and promote your business in a completely unsalesy way. This infographic is open access, just login or register below to access the full PDF version.
Check out this quarter's most newsworthy and discussed pieces of research among your peers, on the topic of health and wellbeing. Register free below or sign in with an existing account, to access this beautifully designed interactive infographic including hyperlinks to each piece of research and Altmetric profile (no subscription required). It also makes for an eye-catching piece of artwork for your clinic walls :)
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