Sportex Time-saving resources for physical & manual therapists

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  • Rugby Hurts: Content Marketing Campaign for Therapists

    A ready-made business growth content marketing kit for promoting yourself and your business without being salesy! The kit is based on the theme of Rugby Injuries and timed to coincide with the 2017 6 Nations Rugby Tournament. It includes a social media campaign, content for your website or blog, email newsletter content, a PDF article, posters and leaflets and a promotional video you can add to your YouTube/video channel or embed on your website.

    The tools in this kit will help you:

    • Super-charge your reputation as a knowledgeable, trustworthy practitioner
    • Attract new clients
    • Deepen your relationship with existing clients
    • Grow your social network influence
    • Build your email newsletter list
    • Enhance your website with great content
    • Boost your website search rankings
    • Harness the power of your local media
    • Widen your network using local partners
    • Sell without having to be 'salesy'

    Register an account to read the full contents of the kit and the step by step implementation guidelines.

  • Combined Movement Theory for Massage Therapists [Article]

    We have all been in the situation where a patient presents to us with severe pain and impaired motion in a particular direction. We want to relieve their pain but don't want to do too much treatment and make them feel worse. Combined Movement Theory (CMT) is an examination and treatment framework incorporating spinal manipulation techniques, muscle energy techniques and mobilisation. Patients are placed in comfortable positions and moved in a manner that evokes a brain orchestrated pain inhibition mechanism, quickly. Patients learn that the threat they perceived, with a particular motion, can be simply reduced with movement. Now that we understand the neurophysiological effects of Dr Brian Edwards’ ‘combined movements’, it is clinically reasonable and a valuable tool for anyone interested in addressing specific impairments with specific physical education (Manual Therapy). This article explains the essential elements of CMT, how to put theory into practice, how to incorporate mobilisation and manipulation, how to detect regular and irregular patterns of spinal movement, and finally how to progress treatments.

  • We’d Love to Hear Your Thoughts: Customer Feedback [Marketing Campaign Kit]

    As every interaction is an opportunity to build a relationship, we've designed this kit to help you run both a customer feedback campaign in your local area and via email. We've called the campaign 'We’d Love to Hear Your Thoughts' and you can use some or all of the resources that work best for you. We have created text and images for both an email or printed letter and print-ready artwork for A6 postcards across two themes.

    Register or sign in below for more ideas about how to use and implement this campaign.

  • General Marketing Resources: Professionally Designed and Ready to Use [Printable Resources]

    This General Marketing Resources Kit for Therapists includes the following:

    • Vouchers (£,€,$ in values of 5,10,20)
    • Gift Certificate
    • Net Promoter Score Postcard [Zip File]
    • Connect With Us Online Template [Zip File]
    • Reward Programme Implementation Checklist [PDF]
    • Loyalty Card: Postcard/Business Card [Zip File]
    • Google Review Handout [Zip File]

    All resources have been professionally designed and are printable in several formats and include 'bleed' versions for professional printing if required.

  • Using Printed Material to Grow your Therapy Business [How to Guide]

    This article is a step by step guide on how to use the printed material included in all our Marketing Kits for Therapists to grow your therapy business. Once you have selected which campaign you'd like to implement, this article will walk you through how to use our resources to promote your campaign locally.

  • Creating Email Campaigns [How to Guide]

    This article is a step by step Guide on exactly how to create an email marketing campaign, utilising the ready-made email resources (text and images) in our Marketing Kits for Therapists to run your business growth campaigns.