FULLY OPEN ACCESS: After speaking to nearly 1,000 physical therapists last year, it's clear that it’s getting harder and harder to build a successful business. There’s a lot of competition and so much existing marketing noise. Plus as a profession we hate selling ourselves. In this article we show you a great way of doing this without ever feeling awkward. We'll show you ways to increase traffic to your website, grow your social media following, build your authority and credibility, expand your marketing reach and find new customers as well as strengthen relationships with your existing ones. Plus there’s an opportunity at the end of the article to have your digital presence analysed by a marketing professional and receive a custom report of the top 5 digital things you could now that would give you the greatest benefits with the least amount of effort.
This article outlines example case studies of two client reward programmes, a ‘Refer a Friend’ programme and a... Read More
Reward programmes, such as loyalty schemes and referral programmes, are one of the easiest ways to grow your therapy business with relatively little cost. Both involve rewarding customers for buying services. This article contains all... Read More
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